With over eight years of extensive experience in administration, sales, both traditional and digital marketing, Richard Abakah-Akumah manages to harness the power of marketing and social media channels in creating impactful marketing campaigns. Working in various roles related to marketing and sales, digital marketing education ( trained several professionals and SME owners on how they can use social media platforms and channels to build brands and make sales), social media strategy design and implementation, content curation and creation, brand monitoring and evaluation, social media analytics, search engine optimization, marketing, and brand positioning, Richard has managed to serve various business needs and expectations with his groundbreaking growth hacking strategies. With his ongoing Master’s Degree studies in Technology Innovation Management majoring in Applied Business Analytics at the Carleton University in Ottawa Canada, Richard is building on his existing experience and understanding of how both new and existing businesses can identify opportunities, scale rapidly and securely by integrating both digital transformation processes with existing strategies. He is certified in Business Administration and Management, Digital Marketing, Social Media Strategy Design, and Google Analytics.